HB Insights

Uncovering Australia’s Alcohol Consumption In Dry July and Beyond

Uncovering Australia's Alcohol Consumption For Dry July and Beyond. Photographed by Andrew Ren. Image via Unsplash.

Consuming the craze – Australians and their alcohol consumption is finally uncovered.

‘Just a wine with dinner’ or how about a ‘beer after work with the boys’? Is Australia’s alcohol consumption really such a big concern? With more than three quarters (78.5 per cent) of Aussies classifying themselves as light to moderate drinkers, Australians want to cut back, take a break and improve their general health, according to a recent survey conducted by Hunter and Bligh.

A third (33.6 per cent) of Australians surveyed say they consume up to two standard alcoholic drinks a day during the week. Not too bad or more than enough? The Australian Government Department of Health recommends we should consume no more than four standard drinks on any one day.

However, the Hunter and Bligh survey shows that most Australians are weekend warriors – close to half (49.3 per cent) of us who don’t drink during the week (Monday – Thursday), usually down a few on the weekend. Come Friday, Saturday and Sunday, a little more than a third (36.8 per cent) have up to two drinks; and two in 10 (20.9 per cent) of us consume up to four alcoholic beverages. That’s almost double the number (9.6 per cent) who consume up to four alcoholic drinks a day mid-week.

On average, the typical Australian spends an estimated $30 on alcohol each week.

Is consuming alcohol just part of Australian culture? The Hunter and Bligh survey shows that as Dry July approaches, and even though more than half (51.0 per cent) of us think it’s a great initiative, less than one in 10 (8.7 per cent) of us will be taking part.

Even so, almost two-thirds (63.8 per cent) of us would consider trying a low-alcohol or zero-alcohol alternative in a bid to cut back on our alcohol consumption.

For those participating in Dry July, more than a quarter (28.4 per cent) say they do it to improve their overall health. A further 26.8 per cent agree that Dry July is the perfect time to reset and take a break from alcohol and, additionally, more than one in 10 (13.8 per cent) want to cut back on their alcohol consumption permanently.

Less than a quarter (21.3 per cent) of Australian respondents say that through their participation in Dry July they want to stop drinking alcohol permanently, lose weight and raise money for cancer.

Data received by Hunter and Bligh and conducted by CoreData Research, a global specialist financial services research and strategy consultancy. The survey was conducted in June 2021 and received results from 1336 Australians.
Feature image: Photographed by Andrew Ren. Image via Unsplash.
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