Deciphering Recycling with Planet Ark
With over 100 recycling identification codes and some Aussies unable to wrap their heads around the idea of recycling – Planet Ark is ready to bury the confusion.
After a catastrophic start to the plastic bag ban, Australians are struggling on trying to battle through the global crisis with a war on waste.
It comes to no surprise that ditching the much-beloved plastic bag won’t solve the all-around issue that there is an unnecessary amount of misinterpreted rubbish that’s dispatched to various landfills across our beautiful country.
Collected, concealed and then converted into a family friendly park.
According to the Australian Bureau of Statistics, Waste Account Australia Experimental Estimates 2013 study, in 2010, each household in Australia produces an estimate of almost 1.5 tonnes of waste a year. As a nation with approximately 8.4 million households, this amount comes to a staggering figure of 12.4 million tonnes.
Debating as a family, with friends or even with that weird colleague whether or not a particular packaging can be recycled or not can cause major confusion, misinterpretation and overall incorrect disposing methods. On top of this, solving the issue of the correct disposal methods for particular product packaging isn’t cohesively partnered with the influx of symbols and meanings printed onto our most loved products that we purchase.
Thankfully, Planet Ark designed the Australasian Recycling Label (ARL) – the newest saviour for every manufacturer and consumer.
The label features concise instructions on how to correctly dispose of the packaging of the product. There’s no more looking for the miniature Mobius loop with the intriguing number hidden somewhere on the packaging.
Obviously, with each product featuring different types of packaging, the Australasian Recycling Label changes for correct disposal methods.
Their aim is simple: it removes recycling confusion, saves time and reduces waste.
In partnership with the Australian Packaging Covenant Organisation (APCO), ARL is proud to announce that already, many much loved Australian brands such as Australia Post, Blackmores, Nestlé and Woolworths have committed to using the simple but effective symbols on packaging, to reduce the astronomical amount of waste in landfill; majority of which could be recyclables.
With 70% of Hunter and Bligh readers agreeing that recycling is very important in their household – there’s no doubt that Australians want to recycle and furthermore decrease landfill waste. But, maybe we just don’t know how to anymore?
This is where the Australasian Recycling Label comes into play. It shows the eager recycler what they need to do with their product packaging with a nation-wide consistency.
Planet Ark says that the Australasian Recycling Label helps Australians ‘make informed decisions and ensure our recycling efforts are resulting in maximum resource recovery.’
On top of the already important factor of reducing landfill; ARL improves recycling rates and furthermore reduces recycling contamination for Australians and New Zealanders.
Recycling contamination is one of the biggest faults when it comes to recycling – it’s as simple as one wrong item being put into your yellow-local-council approved bin to contaminate an entire load of recycling. Trevor Thornton from ABC News, The Conversation reported that from the evidence based off kerbside collection audits, ‘10% of material placed in recycling bins shouldn’t be there.’
Then there’s the debate on whether or not we should be rinsing recyclables before slam-dunking them into the yellow bin (for all of you wannabe LeBron James’ out there, the answer is yes)…
With this instructive yet effortless label rolling out onto Australia’s and New Zealand’s products, maybe this will provide an insight to the consumer on the product that their using and the sustainable and long-term impact that it has on our environment.
With thousands of questions about recyclable items, the Australasian Recycling Label thankfully answers all of those queries. Wrongly judging an item and whether or not it can be recycled stops here.
For more information visit: Planet Ark